Best Books for a Chief Marketing Officer
List of "Best Books for a Chief Marketing Officer" compiled based on Amazon book reviews by experts. These books are used by students of top institutes, universities, colleges and professionals. Please feel free to suggest any other book on this topic using the comment section below.
- Chief Marketing Officers at Work by Josh SteimleApress (Number of pages: 330)
- Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine by Jeanne BlissJossey-Bass (Number of pages: 288)
- The CMO Manifesto: A 100-Day Action Plan for Marketing Change Agents by John F EllettCreateSpace Independent Publishing Platform (Number of pages: 216)
- Chief Culture Officer: How to Create a Living, Breathing Corporation by Grant McCrackenBasic Books (Number of pages: 272)
- The CMO's Periodic Table: A Renegade's Guide to Marketing (Voices That Matter) by Drew NeisserNew Riders (Number of pages: 320)
- Chief Customer Officer : Getting Past Lip Service to Passionate Action by Jeanne BlissJossey-Bass (Number of pages: 320)
- Tandem Leadership: How Your #2 Can Make You #1 by Gina CatalanoMorgan James Publishing (Number of pages: 120)
- Big Data, Analytics, and the Future of Marketing & Sales by McKinsey Chief Marketing & Sales Officer ForumCreateSpace Independent Publishing Platform (Number of pages: 156)
- Profiles in Excellence: Utility Chief Customer Officers by Penni McLean-ConnerCS Week (Number of pages: 230)
- The Emergence of the Chief Data Officer: And a Look Into Analytics (Harness the Power of Data within Your Marketing Strategy Book 1) by Christina Motley(Number of pages: 11)
Discuss anything about "Best Books for a Chief Marketing Officer" below. Submit your favourite books on the topic using the comment section below.